Toronto, ON — January 6, 2026 — Discover the World, a global leader in travel sales and marketing representation, is pleased to announce its new partnership with nicko cruises, one of Germany’s most respected river and ocean cruise operators. Effective immediately, Discover the World will serve as nicko cruises’ sales and marketing agent in Canada, supporting the brand’s strategic expansion into the Canadian market.
With more than 30 years of expertise and a network spanning over 60 countries, Discover the World will leverage its strong trade relationships, market insight, and proven track record to introduce Canadian travel advisors and travelers to the distinctive cruise experiences offered by nicko cruises. The partnership will focus on brand awareness, trade engagement, localized marketing, and sales development across Canada.
“We are delighted to welcome nicko cruises to our portfolio of world-class travel brands,” said Justin Gosling, Director Discover the World Canada. “Canadian travellers and travel advisors are increasingly seeking premium small-ship experiences, and nicko cruises fits this demand perfectly with their authentic itineraries, European hospitality, and exceptional value.”
nicko cruises, headquartered in Stuttgart, is renowned for its extensive river cruise program across Europe. Known for destination-rich itineraries, personalized service, and a relaxed onboard atmosphere, the company brings more than 30 years of cruising expertise.
“We look forward to working with Discover the World as we introduce our brand to the Canadian market,” said Michael Baden, Chief Commercial Officer nicko cruises. “Discover’s deep roots in Canada and its strong relationships with the travel trade make them an ideal partner as we continue to grow internationally.”
As part of the launch, Discover the World will provide Canadian travel advisors with an online booking engine, sales support, product training, marketing assets, and regular updates on itineraries, promotions, and product news.